4 Career Paths for Tech Talents
By: Neil Nepomuceno
Social Media
Social media management is defined as the process of analyzing and developing a strategy to gather engagements from your audiences.
TIPS:
Excellent copywriting and knowledge of Search Engine Optimization (SEO) can go a long way in this career.
You will leverage these skills in creating and distributing content for social media profiles, monitoring online conversations, collaborating with influencers, providing community service, and monitoring, measuring, and reporting on social media performance.
Digital Marketing
Digital is at the core of every Marketing today. It uses a range of strategies to reach customers.
TIPS:
If you are creative with a desire to inform, engage, inform and motivate your customers, then this may be the job for you.
Use your skills to identify target audiences and develop digital campaigns that will benefit your customers while maintaining a high engagement rate.
Data Analytics
Data analytics can help businesses increase revenue, improve operational efficiency, optimize marketing campaigns and bolster customer service efforts.
TIPS:
A background in mathematics, statistics, computer science, information management, or economics can serve as a solid foundation to build your career as a data analyst.
The role of a data analyst can be defined as someone who has the knowledge and skills to turn raw data into information and insight, which can be used to make business decisions.
UI / UX design
Developing a product that people love often requires both good UI and good UX.
UI designers create the graphical portions of mobile apps, websites, and devices—the elements that a user directly interacts with.
UX designers focus their work on the experience a user has with a product. The goal is to make products that are functional, accessible, and enjoyable to use.
TIPS:
Search for UX on job listing sites, and you’re likely to find companies looking for UI/UX designers. Some companies do sometimes look for candidates with both sets of skills.